PROJECT BRIEF: Upon picking a type designer and one of their fonts, we were to research the font and to design magazine ads; the goal was to advertise the font as if the readers had never heard of the font before and we were trying to get them to purchase it.

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Due to Futura coming out in the early 1900's, I wanted to do ads that felt in the times as if the font really had just come out.

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With this I kept with a minimal black and white theme as well as geometric motifs to keep with the Bauhaus style that was popular and influenced Futura.

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Adobe Photoshop and InDesign was used to make this.